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One Day More: more sales on Allegro with lower ad costs.

How a Poznań muesli and granola brand automated its Allegro Ads campaigns and won back time to grow sales.

About the company

One Day More is a Poznań-based brand offering muesli, granola, porridge, snacks, and protein and functional products. It focuses on three things: good ingredients, taste and convenience.

From Poznań to France

The brand sells through its own stores onedaymore.pl and onedaymore.de, as well as on Allegro, ERLI and Amazon, and through Von Halsky on InPost. In Germany it also sells on Kaufland.de, and it sells to France via Amazon.

One Day More's sales channels
  • onedaymore.pl
  • onedaymore.de
  • Allegro
  • ERLI
  • Amazon
  • Kaufland.de
  • Von Halsky · InPost

Selling across many channels and several countries also means many places where you need to keep an eye on ads, costs and results.

The challenge: time-consuming campaign management

What took the most time was analysis of ad and sales results and manual campaign management.

With so many products, it was hard to keep ad costs and performance under control on an ongoing basis, and to allocate budgets properly across products.

  • a lot of time spent analyzing ad and sales results,
  • manual campaign creation and optimization,
  • hard to control costs across a wide range,
  • budgets allocated without a full picture of performance.

One Day More's goals

The company's goal was to automate as much of its advertising as possible. The team wanted to:

  • cut unnecessary costs,
  • make better use of the ad budget,
  • increase ad effectiveness,
  • reach customers who are genuinely interested in the brand’s products.

Why One Day More chose Senvio

One Day More discovered Senvio by referral, and positive reviews from other companies confirmed it was the right choice.

We were looking for interesting AI-powered solutions, and the ability to create and optimize campaigns automatically caught our attention.
Wojciech Pigla · Head of Marketing and E-commerce at One Day More

Support from the Senvio team

One Day More rates its collaboration with the Senvio team highly.

The team is helpful, and we can always count on support when questions come up or we need help with specific settings.
Wojciech Pigla · Head of Marketing and E-commerce at One Day More

Most-used features

AI Campaigns in Allegro Ads

Senvio creates Allegro Ads campaigns and runs them automatically – no manual structuring or daily tweaks.

Automatic offer and budget selection

Campaign management automation is especially useful: offer selection and ad budget optimization.

Recommendations

Recommendations help you spot what to improve faster – without combing through reports line by line.

More time to grow sales

The team, above all saves time on creating and optimizing campaigns. You don’t have to analyze and change everything manually.

We spend less time on day-to-day campaign monitoring and can put more into growing sales and other activities.
Wojciech Pigla · Head of Marketing and E-commerce at One Day More

It’s also easier to make decisions based on hard data – instead of intuition and manually compiled spreadsheets.

Before Senvio

  • Campaigns Created and edited manually
  • Analysis Lots of time spent on reports
  • Budgets Hard to separate
  • Decisions By gut feeling
  • Team time Campaign monitoring

With Senvio

  • Campaigns AI Campaigns in Allegro Ads
  • Analysis Recommendations show what to improve
  • Budgets Optimized automatically
  • Decisions Based on data
  • Team time Sales growth

Results

While working with Senvio, One Day More saw:

  • sales growth on Allegro,
  • slightly lower ad costs,
  • better advertising efficiency,
  • time saved on day-to-day campaign management.
“Sales on Allegro grew, while ad costs dropped slightly. As a result, our advertising became more efficient.”

Key benefits

Among the biggest benefits, the company lists:

  • time savings – less manual campaign work,
  • useful recommendations – it’s quicker to see what to improve,
  • automation of day-to-day tasks – campaigns and budgets run by Senvio.
“Another big plus is the helpful team we can turn to with questions.”

One Day More's recommendations

To companies selling on Allegro: you don’t have to analyze and change everything manually. Recommendations help you spot what’s worth improving faster.

To other e-commerce businesses: spend the time you get back on growing sales – instead of babysitting campaigns every day.

Who One Day More recommends Senvio to

“Above all, companies selling on Allegro that want to grow their ad campaigns, control costs better and save time on analyzing results and manual optimization.”
Wiktoria Sitarczyk

Wiktoria Sitarczyk Co-founder of Senvio

Let's talk about your store

Tell me how you manage sales and advertising today. In 30 minutes, I'll show you where Senvio can help and where to start. No obligation.